In this course, learners are introduced to business statistics and the need for quantitative analysis in business, basic procedures in problem-solving, and the sources and types of data used in the enterprise. Each lesson will include defining and formulating problems, instruction on the statistical method, analyzing the data, and using the results to make decisions.
Have you ever heard the phrase that we live in a knowledge economy? It’s a good bet that you have. Data is everywhere! We use data in education, healthcare, advertising, accounting, information sciences, biology, political science, banking, and retail just to name a few. Data are so important because when it is properly gathered and analyzed it becomes information. Information allows businesses to make critical decisions about pricing, products, consumers, and operations. As a matter of fact, the reason that Facebook ® is considered the most expensive real estate on the world wide web, is because Facebook collects data that it then sells to businesses. The businesses use the data (demographics, income, travel habits, pets, political affiliations, etc) to learn all about consumers and in turn markets to consumers across the web!
In order to meet the learning outcomes for this class, you are expected to complete a course project. The purpose of the project for you to demonstrate your ability to:
Each of these actions (above) must be prominently identified in your presentation. I should not have to look for them.
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